If your marketing plan thus far has been a bit of trial and error with a few small successes along the way, it might interest you to know that there is a better way. Hiring a video marketing company can make a big difference when it comes to the success of your business. Here are a few interesting facts to support why this is such a good decision:
- What is a video worth? Consider whether you’d rather read nearly 2 million words or watch a captivating one-minute video. If you said the latter, the light bulb is probably going off in your head right now because that’s how most people see it. Your audience is going to get far more from the efforts of your video marketing company than they ever would from print ads, spec sheets, or whatever else you’ve been using to get noticed.
- Video consumption is on the rise. Who is watching 100% more videos this year than last? All ages, all races, all education levels… everyone! It is a safe bet that your target audience is, too.
- Word of mouth x 1,000! That is the way to look at social media and its effect on boosting your business. In the past, if you made a happy customer, they may have told a couple people. Now, you hit them with a video that interests them and they’ll share it over and over again, and those people will share it, too. The key is working with a video marketing company that understands how to create videos that will garner that kind of interest.
Chances are, if you are reading this, you already know that video is hot these days. You also know that the world is constantly changing, and you need a video marketing company that will stay on top of those changes and work with you to keep your content fresh and exciting. Here at Illustrate It, we love what we do and we’re confident our passion will show through as we work with you to create engaging custom videos. Contact us today to get started!