If you’re searching for video production companies in the Toronto area, look no further than Illustrate It.
Leaders of businesses and organizations across all industries are always looking for ways to increase awareness and improve engagement with customers. Having a solid web presence is the first step to achieving these types of goals, but you can take it a step further by using video advertising. People love videos because they offer a quick way to learn about a product or concept, and they don’t require a lot of time to read or try to understand something on a website.
Video advertising is also extremely beneficial if your company sells a product, since you can illustrate how to use it to encourage those watching the video to buy it. Seeing a product in a box on the shelf or on a website will never generate the same reaction as watching someone use it in a video. Video advertising also helps to increase sales. According to a report done by major online retailers, eBay and Amazon, adding a video ad to a description of a product will increase the chance of a sale by more than one-third. If your users are viewing your website on a mobile device, they are more likely to watch a video that pops up through this medium than they are on a computer. Since so many people are browsing the web through mobile devices, it’s clear that video advertising is a great solution for these individuals.
If you’re looking for assistance with video advertising in the Toronto, Ontario area, contact our team at Illustrate It. We’ve been creating custom video content for businesses around the world for over five years, so we can help create the videos you need to draw more traffic to your site and convert that traffic into sales.