Can you KISS? It has often been said that if you can’t explain your company to a 6 six year old, you don’t really know your business. The advertising industry will tell you that you should be able to sum up your business in a ‘one...
You know your company inside and out… You could tell anyone, anything about your company, anytime, anywhere… So it’s not surprising that when you come to Illustrate iT Video to create an explainer video, you want to cram as MUCH information as possible into a 2 minute...
Just because it’s animated, doesn’t mean it has to be ‘cute’. There are still companies with the mindset that animation is too ‘cute’ for their brand, or for their audience. But the reality is that animation can take on any style, mood, intent or target audience...
Finding Value in a Virtual Team really seems simple when you think about iT.. Illustrate iT Video employs a team of virtual artists who work together to produce your custom animated video. We’ve been asked before… Why do we use a virtual team? There are a few...
Last week I had a chance to talk with Wayne Ferris , COO and Co-founder of Illustrate iT Video, a custom video animation company, about web video and how it relates to social media. Wayne’s company creates simple animated videos that explain a company’s value...
When illustrate iT Video hands over your completed video – what’s next? You’ve got to share iT of course! Now that you’ve invested time and money into creating a great marketing tool, you’ve got to make sure that your intended audience has a chance to see it....
It’s a new year and everyone is talking about ‘change’. Personal and Business Resolutions. Big picture plans. 365 new days ahead to achieve goals and be more successful than last year. Perhaps you’ve already decided to lose 10 pounds, kick a nasty habit… and try something a...
Often when you are working with a team of professionals that you are paying, you feel like you can’t always give your opinion. At Illustrate iT we give you so many chances to give your opinion it’s insane! First, we let YOU write ‘The Brief’. That’s the...
Choosing a voice-over artist to narrate your online video may seem like a simple task… but it’s kind of a big deal. In the grand scheme of the finished product, the ‘voice’ is what speaks directly to your potential customers about your business/product. Do you...
If you were in an elevator, and the person beside you asked, “so, what do you do?” and you had less than 8 floors to explain yourself and your business… could you do it? Illustrate iT Video gives you a little more than 8 floors when...
