Remember ‘Show and Tell’? You might have to go back pretty far. There was a beautiful simplicity about the action of ‘showing’ something to a group of people, and ‘Telling’ them why it was significant. ‘Show and Tell doesn’t end once you graduate from grade 6. The...
If you want to stand out… do something different! They say the definition of insanity is doing the same thing over and over again, and expecting different results. If you’re stuck in a rut, and have been running the same marketing campaigns and efforts, hoping for...
Can you KISS? It has often been said that if you can’t explain your company to a 6 six year old, you don’t really know your business. The advertising industry will tell you that you should be able to sum up your business in a ‘one...
You know your company inside and out… You could tell anyone, anything about your company, anytime, anywhere… So it’s not surprising that when you come to Illustrate iT Video to create an explainer video, you want to cram as MUCH information as possible into a 2 minute...
Just because it’s animated, doesn’t mean it has to be ‘cute’. There are still companies with the mindset that animation is too ‘cute’ for their brand, or for their audience. But the reality is that animation can take on any style, mood, intent or target audience...
Finding Value in a Virtual Team really seems simple when you think about iT.. Illustrate iT Video employs a team of virtual artists who work together to produce your custom animated video. We’ve been asked before… Why do we use a virtual team? There are a few...
Last week I had a chance to talk with Wayne Ferris , COO and Co-founder of Illustrate iT Video, a custom video animation company, about web video and how it relates to social media. Wayne’s company creates simple animated videos that explain a company’s value...
When illustrate iT Video hands over your completed video – what’s next? You’ve got to share iT of course! Now that you’ve invested time and money into creating a great marketing tool, you’ve got to make sure that your intended audience has a chance to see it....
It’s a new year and everyone is talking about ‘change’. Personal and Business Resolutions. Big picture plans. 365 new days ahead to achieve goals and be more successful than last year. Perhaps you’ve already decided to lose 10 pounds, kick a nasty habit… and try something a...
Often when you are working with a team of professionals that you are paying, you feel like you can’t always give your opinion. At Illustrate iT we give you so many chances to give your opinion it’s insane! First, we let YOU write ‘The Brief’. That’s the...
